Popcorn Fundraising Guide
Big Goals. Simple Steps. Delicious Results!
Your Guide to a Successful Butta Popcorn Fundraiser
Every great fundraiser starts with a goal, a little teamwork, and a community ready to make something wonderful happen.
Whether you're raising money for a school field trip, new team uniforms, classroom supplies, or a cause close to your heart, we're here to help you make the most of every opportunity.
At Butta Popcorn, we believe fundraising should be exciting, rewarding, and easy to understand. That's why we've brought back the simplicity of traditional fundraising — with paper order forms, personal connections, and handcrafted gourmet popcorn your supporters will love.
No online ordering. No minimum sales requirements. Just big flavor and bigger possibilities!
This guide is designed to help your school, team, or organization every step of the way, from setting your fundraising goals and encouraging participation to collecting orders and celebrating your success.
You bring the enthusiasm. We'll bring the popcorn.
Let's make your next fundraiser something worth popping about!
Step 01
Set Your Fundraising Goal
Every Big Accomplishment Starts With a Goal!
Schools
Classroom supplies & field trips
Sports Teams
Equipment & tournaments
Student Groups
Trips & activities
Community Groups
Supporting meaningful causes
Step 01: Set Your Fundraising Goal
Every Big Accomplishment Starts With a Goal!
Before the first order form goes out, take a moment to think about what your group is working toward.
Maybe it's sending students on an unforgettable field trip, purchasing new equipment for your team, stocking classrooms with supplies, or supporting a cause that means something special to your community.
Whatever your reason, having a clear goal gives everyone something to get excited about!
Make Your Goal Meaningful
People love supporting something they can connect with. Instead of simply saying, "We're selling popcorn," share what those popcorn sales will help accomplish.
For example:
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Schools: "Help us raise $2,000 for new classroom supplies!"
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Sports Teams: "We're working toward $3,000 to help cover tournament expenses!"
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Student Groups: "Every bag sold helps send our students on their class trip!"
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Community Organizations: "Help us raise funds to support local families!"
When supporters understand the purpose behind the fundraiser, they're not just buying popcorn. They're helping make something happen.
Break It Down Into Smaller Wins
A big fundraising goal can feel overwhelming, but smaller milestones make it easier to achieve.
For example, if your group wants to raise $2,000, and your fundraiser earns 40% of qualifying sales, you'll need approximately $5,000 in popcorn sales.
But remember, once your fundraiser reaches $5,000 in qualifying sales, your group may qualify for the 50% earnings tier, which could help you reach your goal even sooner!
Encourage participants to set personal selling goals and celebrate progress along the way.
No Minimums. Just Possibilities!
Here's something we love about our fundraising program: There are no minimum sales requirements.
Whether your group is raising a few hundred dollars or several thousand, every order matters.
Start with a goal that makes sense for your organization, encourage everyone to participate, and remember that every bag brings you one step closer.
Because big dreams don't always need big beginnings. Sometimes they just need a little Butta!
Step 02
Choose Your Dates & Get Organized
A Little Planning Goes a Long Way!
Choose Your Dates
Select a Coordinator
Prepare Materials
Stay Organized
Step 02: Choose Your Dates & Get Organized
A Little Planning Goes a Long Way!
The best fundraisers don't have to be complicated. They just need a little organization, a clear timeline, and a group of people ready to make something great happen!
Before your students or participants start selling, take a few minutes to get everyone on the same page.
Pick Dates That Work for Your Group
Most Butta Popcorn fundraisers run 14–21 days, giving participants enough time to share their order forms, collect orders, and reach their supporters.
Choose dates that work around your school's calendar, team activities, or upcoming events. Be mindful of holidays, school breaks, and other fundraisers happening at the same time.
Helpful tip: Give participants a clear start date and deadline for returning their completed order forms and payments.
Choose a Fundraising Coordinator
Every successful fundraiser needs someone to help keep things organized.
Your coordinator will serve as the main contact between your organization and Butta Popcorn, helping distribute materials, answer basic questions, collect completed order forms, and organize the group's final order.
For larger groups, having a few volunteers available to help can make things even easier!
Get Your Fundraising Materials Ready
Before launching, make sure every participant has the information they need:
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Butta Popcorn order forms with available flavors and pricing
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Fundraiser start and end dates
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Instructions for collecting orders and payments
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A clear deadline for returning completed forms
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Contact information for your fundraising coordinator
When everyone knows what to do from the beginning, there are fewer questions and less confusion along the way.
Keep Things Simple & Stay Organized
Set up one central location where participants can return their completed order forms and payments.
Encourage participants to write clearly, double-check their orders, and keep payments together with their forms according to your organization's collection procedures.
A little attention to detail now can save a lot of time when it's time to submit your group's final order.
Start Strong. Finish Stronger!
Once your dates are set, your materials are ready, and your coordinator is in place, you're ready to launch!
Remember, there are no minimum sales requirements, so your group can focus on participation, teamwork, and reaching a goal that makes sense for your organization.
Good planning sets the stage. Great popcorn helps bring everyone together!
Step 03
Get Your Team Excited!
A Little Excitement Can Go a Long Way!
Share Your Why
Make the goal meaningful
Start Conversations
Help participants feel confident
Build Team Spirit
Encourage everyone to participate
Involve Families
Bring your supporters together
BUTTA TIP!
Kick off your fundraiser with a quick announcement, share your fundraising goal, and give everyone one simple challenge: ask five people they already know if they'd like to support the cause. Sometimes the first conversation is all it takes to get things popping!
Step 03: Get Your Team Excited!
A Little Excitement Can Go a Long Way!
You've set your goal, picked your dates, and gathered your fundraising materials. Now comes the fun part — getting everyone excited about what you're working toward!
A great fundraiser starts with people who believe in the goal. Whether you're working with a classroom of students, an entire sports team, or a group of dedicated volunteers, a little enthusiasm can make a big difference.
And when there's delicious gourmet popcorn involved? Even better!
Share the Why Behind Your Fundraiser
Before handing out order forms, take a moment to explain what your group is raising money for and why it matters.
Are you helping students experience an unforgettable field trip? Raising money for new team uniforms? Supporting a community project?
When participants understand what they're working toward, they're more likely to feel connected to the fundraiser and excited to share it with others.
Make it personal! Instead of saying, "We need to sell popcorn," try, "Every bag of popcorn we sell helps us get one step closer to our class trip!"
Make It a Team Effort
Fundraising is more fun when everyone feels included!
Encourage participants to work together, cheer each other on, and celebrate progress throughout the fundraiser.
A few simple ideas to build excitement:
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Kickoff Celebration: Start with a short team meeting, classroom announcement, or school assembly to introduce the fundraiser.
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Friendly Challenges: Create fun, optional challenges between classrooms, teams, or groups to encourage participation.
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Progress Updates: Share how close your organization is to reaching its fundraising goal.
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Small Celebrations: Recognize milestones along the way, whether it's reaching a sales target or celebrating everyone's effort.
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Team Spirit: Remind participants that every contribution matters, no matter how many bags they sell.
The goal isn't to create pressure. It's to make everyone feel like they're part of something special.
Give Participants the Confidence to Share
Not everyone is a natural salesperson, and that's perfectly okay!
Sometimes all someone needs is a simple way to start the conversation.
Encourage participants to introduce their fundraiser with something like:
"Hi! Our school is raising money for a special project, and we're selling Butta Popcorn to help reach our goal. Would you like to see the flavors we're offering?"
It's friendly, simple, and gives supporters an opportunity to learn more without feeling pressured.
Get Families Involved
Parents, guardians, and family members can make a huge difference in helping participants reach their goals.
Encourage families to share order forms with relatives, trusted friends, and coworkers where appropriate. A quick conversation at a family gathering or workplace can help spread the word.
For younger students, remind families that an adult should supervise fundraising activities and help with collecting payments.
Keep the Energy Going!
Excitement doesn't have to stop after the first day.
A few encouraging reminders, progress updates, and words of appreciation throughout the fundraiser can help keep everyone motivated.
And remember, there are no minimum sales requirements with Butta Popcorn. Whether someone sells two bags or twenty, their effort helps support the bigger picture.
When everyone brings a little enthusiasm, amazing things can pop!
Step 04
Share Order Forms & Collect Sales
Good Conversations. Great Popcorn. A Great Cause!
Start With People You Know
Collect Payments
Record Every Order
Keep Everything Safe
BUTTA TIP!
Before turning in an order form, have a parent, guardian, or coordinator double-check the flavors, quantities, and payment totals. A quick review now can prevent missing orders and confusion later!
Step 04: Share Order Forms & Collect Sales
Good Conversations. Great Popcorn. A Great Cause!
Now that your team is excited and ready to go, it's time to spread the word and start collecting orders!
One of the best things about traditional fundraising is the personal connection. Participants get to share what they're raising money for, show off our delicious gourmet popcorn flavors, and invite family, friends, and neighbors to support their cause.
No online ordering or complicated technology. Just good old-fashioned fundraising with a whole lot of Butta!
Start With the People You Know
You don't have to be a sales expert to have a successful fundraiser! Encourage participants to share their order forms with:
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Family members and relatives
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Friends and trusted neighbors
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Parents' or guardians' coworkers, where permitted
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Coaches, teachers, and community supporters
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People who have supported your organization before
Butta Tip: Start by asking five people you already know. A few friendly conversations can get your fundraiser off to a great start!
Make Every Order Count
A little organization makes collecting orders much easier.
As supporters choose their favorite flavors, participants should:
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Clearly write each customer's name on the order form.
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Record the correct popcorn flavors and quantities.
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Double-check the total amount for each order.
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Collect payment when the order is placed.
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Keep order forms and collected payments organized until the fundraiser ends.
Taking a few extra seconds to review each order helps prevent mistakes and makes the final submission process smoother.
Collecting Payments Made Simple
We've designed our payment process to make things easier for families and fundraising coordinators.
For Parents & Guardians:
At the end of the fundraiser, parents or guardians should total all orders and cash payments collected by their participant.
Rather than turning in loose cash, parents or guardians should write one check payable to Butta Popcorn for the full amount of their participant's orders.
Attach the check to the completed order form and include the participant's name in the check's memo line.
For Fundraising Coordinators:
Once the fundraiser ends, collect all completed order forms and corresponding checks from participants.
Make sure each order form has its matching payment attached, then gather everything into one packet and mail it to Butta Popcorn using the mailing instructions provided with your fundraising materials.
No need for your school or organization to write one large check! Our team will review and reconcile the individual orders and payments when your fundraising packet arrives.
Keep Orders & Payments Safe
Because participants will be collecting payments, it's important to keep everything organized and secure.
Students should work with a parent, guardian, or designated adult when handling money and should never be expected to approach strangers or sell door-to-door without appropriate adult supervision.
Keep collected payments in a secure location and follow your organization's instructions for turning them in.
Every Bag Makes a Difference!
Some participants may sell a few bags, while others may sell dozens. That's perfectly okay!
With no minimum sales requirements, every contribution matters. Encourage your group to focus on participation, teamwork, and the excitement of working toward a shared goal.
One conversation. One order. One delicious step closer to your goal!
Step 05
Keep the Momentum Going!
Keep the Excitement Popping!
Celebrate Small Wins
Recognize every effort
Send Friendly Reminders
Keep important dates visible
Encourage Conversations
One more ask can make a difference
Keep Your Goal in Sight
Remind everyone why it matters
BUTTA TIP!
Don't wait until the final day to remind families about the deadline! Send one reminder halfway through your fundraiser and another three days before it ends. A little communication now can prevent missing order forms and last-minute confusion.
Step 05: Keep the Momentum Going!
Keep the Excitement Popping!
Your fundraiser is underway, order forms are making their rounds, and your group is working toward something great!
But even the most exciting fundraisers can lose a little steam after the first few days. That's perfectly normal.
The secret? A little encouragement, a few friendly reminders, and keeping everyone connected to the reason you started.
Celebrate the Little Wins
Every bag sold brings your group one step closer to its goal, and those small victories deserve recognition!
Whether a participant makes their first sale, a classroom reaches a milestone, or your team hits the halfway point, take a moment to celebrate.
A simple shout-out, classroom announcement, or encouraging message can help keep everyone motivated.
Remember: Fundraising is a team effort. Recognize participation and enthusiasm, not just the highest sales totals.
Share Friendly Reminders
Life gets busy! Between school, work, practices, and family activities, it's easy for a fundraiser to slip someone's mind.
A few well-timed reminders can make a big difference.
Try sending a quick update:
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At kickoff: Remind everyone of the fundraising goal, important dates, and how to get started.
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Halfway through: Share an encouraging message and remind participants to keep sharing their order forms.
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A few days before the deadline: Remind families to complete their final orders, check their totals, and prepare their payments.
Keep reminders positive, helpful, and easy to understand.
Encourage One More Conversation
Sometimes reaching a fundraising goal is as simple as asking one more person.
Encourage participants to check in with a relative they haven't spoken to yet, share their order form with a trusted family friend, or remind a supporter who wanted to order but hasn't had the chance.
There's no need for pressure or complicated sales tactics. A friendly conversation can go a long way!
Keep Your Goal in Sight
Remind participants what their hard work is helping accomplish.
Whether it's new sports equipment, classroom supplies, an unforgettable field trip, or a community project, keeping the purpose visible helps everyone stay connected.
Consider sharing a simple progress chart, making an announcement, or posting a group update.
Even if your group hasn't reached its goal yet, every contribution is worth celebrating!
Finish With a Little Extra Butta!
As your fundraiser approaches its final days, encourage everyone to make one last round of friendly conversations and double-check their order forms.
And don't forget to thank participants and supporters for the time and effort they've contributed.
With no minimum sales requirements, every order matters, and every participant has something to be proud of.
Keep the smiles coming, the excitement growing, and the Snackcidents popping!
Step 06
Collect & Submit Completed Orders
You've Done the Selling. We'll Help With the Rest!
Collect Order Forms
Verify Payments
Prepare Your Packet
Mail to Butta Popcorn
BUTTA TIP!
Before mailing your packet, make a copy or take a clear photo of each completed order form for your organization's records. Keep those records secure, and use tracked shipping so you know when your fundraising packet arrives.
Step 06: Collect & Submit Completed Orders
You've Done the Selling. We'll Help With the Rest!
Your fundraiser has officially wrapped up, and it's time to bring all those delicious popcorn orders together!
This is where a little organization pays off. With our simple paper-order process, your school or organization can gather everything in one place and send it directly to Butta Popcorn.
No complicated online systems. No entering individual orders into a website. And no need for your organization to write one large check!
Gather Completed Order Forms
Once your fundraising deadline arrives, ask participants to return their completed order forms and corresponding checks to your designated fundraising coordinator.
Before collecting everything, remind families to:
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Review all customer names, popcorn flavors, quantities, and order totals.
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Make sure the check covers the full amount of the participant's orders.
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Make checks payable to Butta Popcorn.
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Include the participant's name in the check memo line.
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Attach the check securely to the corresponding order form.
Parents or guardians should consolidate cash collected into one check rather than submitting loose cash.
Give Everything a Quick Review
Your coordinator doesn't need to become an accountant! A simple review can help prevent delays.
As order forms come in, check that:
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Each participant's name is clearly written.
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All popcorn flavors and quantities are legible.
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The order form totals are complete.
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A corresponding check is attached to each participant's form.
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The check amount matches the participant's total sales.
If something doesn't match, reach out to the participant or family before mailing the packet.
Prepare Your Fundraising Packet
Once all forms and checks have been collected, organize them into one complete packet.
Keep each participant's order form and check together so our team can easily match payments with orders.
Include your organization's name, fundraising coordinator's contact information, and any required fundraiser paperwork provided by Butta Popcorn.
Mail Your Packet to Butta Popcorn
When everything is ready, mail your completed fundraising packet to the mailing address provided in your fundraising materials.
For peace of mind, we recommend using a mailing service with tracking so you can confirm when your packet has been delivered.
Because the packet contains payments and customer information, package everything securely and avoid including unnecessary personal information.
We'll Take It From Here!
Once your fundraising packet arrives, our team will review the order forms, verify payments, and confirm the final order details with your coordinator.
Your organization's fundraising earnings will be calculated based on qualifying sales:
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40% earnings for standard fundraisers.
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50% earnings when your fundraiser reaches $5,000 or more in qualifying sales.
We'll communicate the next steps for production, delivery, and your organization's fundraising payout after the orders and payments have been reviewed.
One Step Closer to Something Delicious!
You've rallied your supporters, collected your orders, and brought your fundraiser across the finish line.
Now it's time for Butta Popcorn to work our magic!
Your group brought the support. We'll bring the popcorn!
Step 07
Popcorn Production & Delivery
You Brought the Support. We'll Bring the Popcorn!
Review & Verify Orders
Make sure everything matches
Coordinate Delivery
Keep the coordinator informed
Handcraft the Popcorn
Prepare and package each flavor
Distribute Orders
Get popcorn to supporters
BUTTA TIP!
Before your popcorn arrives, choose a distribution location and recruit a few volunteers to help organize orders. Having your participant order forms ready will make pickup day much easier for everyone!
Step 07: Popcorn Production & Delivery
You Brought the Support. We'll Bring the Popcorn!
The order forms are in, the fundraising excitement is building, and now it's time for a little Butta Popcorn magic!
Once your completed fundraising packet arrives, our team begins reviewing your orders and matching them with the corresponding payments.
From there, we'll work with your fundraising coordinator to prepare for the most delicious part of the process — getting everyone's popcorn ready!
First, We Review Your Orders
Before production begins, our team carefully reviews the submitted order forms and payments to make sure everything adds up.
We'll verify the popcorn flavors, quantities, and payment totals. If we spot a missing detail or have a question, we'll reach out to your fundraising coordinator for clarification.
Once orders are confirmed and payments have cleared, your fundraiser can move into production.
Freshly Made With a Whole Lot of Butta!
Every Butta Popcorn fundraiser is more than just a collection of orders. It's an opportunity to share the flavors, creativity, and handcrafted quality that make our popcorn special.
Our team prepares your group's popcorn using our signature recipes, carefully packages each flavor, and checks orders before they're ready to go.
From buttery classics to sweet treats and bold, savory favorites, we're excited to bring a little Flavorverse magic to your supporters!
Getting Your Popcorn Ready for Delivery
Once production is complete, we'll coordinate the next steps with your fundraising coordinator.
We'll confirm the delivery arrangements and provide the information your organization needs to prepare for distribution.
We recommend that coordinators plan ahead for a convenient place to receive and organize the popcorn before handing orders out to participants.
Distribute the Deliciousness!
When your group's popcorn arrives, it's time to get those Snackcidents into the hands of your supporters!
To help make distribution easier:
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Choose a designated location where participants can pick up their orders.
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Have your order forms or distribution records available for reference.
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Check the delivered popcorn against your group's confirmed orders.
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Encourage participants to review their orders before distributing them to customers.
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Communicate pickup details clearly with families and volunteers.
A little preparation helps everyone get the right flavors and quantities without unnecessary confusion.
Made With Care. Shared With Purpose.
Every bag of Butta Popcorn represents someone who chose to support your school, team, or organization.
That's something worth celebrating!
From our kitchen to your community, we're proud to be part of the moments that bring people together and help great things happen.
Your supporters made it possible. We're making it delicious!
STEP 08
Celebrate Your Fundraising Success!
You Did It! Now That's Something Worth Celebrating!
40%
Standard Fundraising Earnings
50%
At $5,000+ in Qualifying Sales
Every Bag. Every Supporter. Every Snackcident.
Thank you for making Butta Popcorn part of your story.
BUTTA TIP!
After your fundraiser, share a thank-you message with everyone who participated. If possible, include what the money will help accomplish. Supporters love knowing their purchase made a real difference!
Step 08: Celebrate Your Fundraising Success!
You Did It! Now That's Something Worth Celebrating!
The orders have been collected, the popcorn has been prepared, and your supporters are enjoying their delicious Snackcidents!
But the best part of your fundraiser isn't just the popcorn. It's what your group accomplished together.
Every conversation, every order, and every helping hand contributed to something meaningful. Whether you're raising money for a school trip, new team equipment, or a community project, your hard work deserves a little celebration!
Your Fundraising Earnings
At Butta Popcorn, we believe your hard work should make a real difference!
That's why our fundraising program offers two rewarding earning levels:
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40% of qualifying popcorn sales for standard fundraisers.
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50% of qualifying popcorn sales when your fundraiser reaches $5,000 or more.
Once we've received your completed fundraising packet, our team will review the orders, verify the final sales totals, and process the submitted payments.
Your organization will receive its fundraising payout within 10 business days after all payments have cleared and final sales have been verified.
We'll work directly with your fundraising coordinator to determine the best way to send your organization's earnings, making the payout process as convenient and straightforward as possible.
Your group does the fundraising. We handle the final accounting and payout!
Celebrate Your Team
A successful fundraiser takes more than just selling popcorn. It takes teamwork, encouragement, and people willing to support a shared goal.
Take a moment to recognize everyone who helped make it happen!
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Thank your participants for sharing order forms and collecting orders.
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Recognize families and volunteers who helped keep everything organized.
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Show appreciation to supporters who purchased popcorn and contributed to your cause.
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Share your accomplishments with your school, team, or community.
Whether you reached your original goal or made meaningful progress toward it, every contribution deserves recognition.
Share Your Success Story
We love seeing the incredible things our fundraising partners accomplish!
Did your school fund a special project? Did your team get closer to its next big opportunity? Did your community organization make a difference?
We'd love to hear about it!
Share your fundraising experience, photos, or a few words about what your group accomplished. Your story might inspire another school or organization to start something wonderful.
Ready for Your Next Big Goal?
One of the best parts of fundraising is knowing that the impact doesn't stop when the popcorn is gone.
As your group plans future activities, events, and opportunities, Butta Popcorn would be honored to help you raise funds again.
Because great fundraising isn't just about reaching a dollar amount. It's about bringing people together and creating opportunities that matter.
Thank You for Making Us Part of Your Story!
From everyone at Butta Popcorn, thank you for choosing us to support your fundraiser.
We're proud to play a part in helping your group accomplish something big.
You brought the community together. We brought the popcorn. Together, we made something amazing pop!
Your Fundraising Coordinator Checklist
Everything You Need for a Smooth & Successful Fundraiser!
Before Your Fundraiser
Set goals & dates
Prepare order forms
Kick off your fundraiser
When It Ends
Collect forms & checks
Verify order totals
Mail your packet
During Your Fundraiser
Encourage participation
Send reminders
Celebrate progress
After Submission
Confirm final orders
Coordinate delivery
Celebrate & receive payout
Need a little extra help staying organized? Our Fundraising Coordinator Checklist is available upon request! Just reach out to the Butta Popcorn team, and we'll be happy to send you a copy.